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SOUTH DAKOTA'S LIBRARIES--
BUILDING TOWARD 2002


A Statewide Plan for the Development of Library and Information Services
1998-2002



ATTACHMENT A
FOCUS FORUM SUMMARY

SOUTH DAKOTA STATE LIBRARY
FOCUS GROUP MEETINGS JUNE 1997


QUESTION #1: What services will libraries need to provide during the next 5 years?
PROVIDE TANDEM SERVICES
  • traditional and electronic
    • latest in technology - free
    • print based services - technology increases the demand for print
  • balance electronic services with traditional services
  • children's services - teach them how to effectively use the resources, traditional as well as electronic
  • universal service point for both print and electronic information

PROVIDE TECHNOLOGY BASED SERVICES (ELECTRONIC)
  • all libraries connected to Internet
  • Internet accessible at all libraries and to all people
  • Internet for research, protocol - how to use, rules
  • provide access for those with no electronic access
  • library as an access point for everyone, especially lower economic folks
  • public access for e-mail (not providing addresses, but a place for people to check their e-mail)
  • on-line librarian (i.e., e-mail access to a librarian from home)
  • use technology where appropriate and efficient
  • look at capacity of websites to help provide information - list resources, recommended reading lists, go beyond word processing
  • statewide access to databases
  • information in electronic format
    • better access to more materials
    • multiple access points (networked)
    • access for all users, including those who need special formats (braille, speech, etc)
    • full text retrieval

EQUALIZE ACCESS TO INFORMATION BY EXPANDING SDLN
  • SDLN - every library a full member to equalize access
  • expand SDLN - reach all libraries and every state and local government office
  • recruit new members into SDLN
    • all libraries as full members
    • all collections in SDLN
    • training needed for library staff and school administration
    • makes statewide library card easier to implement

BY EXPANDING OUTREACH SERVICES
  • bookmobile and technology-mobile - take to rural areas, distance disadvantaged, those with limited transportation
  • bookmobile still viable means of delivering services
    • add Internet access on bookmobile
    • better variety of formats, etc
  • bookmobile services
  • develop more satellite libraries in rural areas
    • bookmobile could work as a library outlet
    • reservations, distance-disadvantaged need access
    • improved telecommunications may help in those areas with no phones, weekly mail
  • access must be there when people need it (libraries need to have ATM information machines)
  • books need to be available everywhere (including remote areas)
  • outreach - go where the people are (outreach story hours, elderly)
  • take resources and librarians to where people are rather than expect them to come to the library
    • Meals on Wheels delivering books
    • library card sign-up at the mall
    • check out books, issue library cards at Crazy Days
  • get deposit collections of materials where the users are
  • outreach to homebound, daycare centers
  • expand the courier service
  • keep things available: no user fees, equal access

ADDRESS SPECIAL NEEDS
  • elderly and blind needs
    • need to learn to use the library and what it has to offer
    • need to learn how to use the resource
  • local libraries need services for print-challenged
    • low-tech aids (magnifiers, etc)
    • rotating collections
    • promote current services to these groups
  • large print and talking books are still needed
  • outreach to homebound / elderly
  • equalize services
    • elderly
    • reservations
  • expanded literacy programs
    • reading, information literacy
    • pre-literate, family, and adult literacy programs
    • close alliance between literacy councils and libraries
  • stronger library role in literacy (all types, but especially reading literacy)
  • senior citizens - special needs, educational and recreational
  • more taped texts are needed, all kinds of books for visually handicapped - provided by more libraries, more cooperation with publishers
  • services to provide access for physically and visually challenged (using community common sense)
    • wheelchair access to terminals
    • personal help retrieving books and information

PROVIDE QUALITY SERVICE
  • more customer driven, act like they want people to come in
    • no "shhhing", not be intimidating
    • inviting environment, friendly place, fun for kids, a place to meet kids who like to read
  • patrons are why we exist
  • every library director should be an information specialist who accepts responsibility to link every patron's request to appropriate resources
  • don't lose the patron - reach more patrons
    • look at the needs of the patrons
    • make technology the tool
  • more flexible policies, such as circulation period

ROLES FOR LIBRARIES
  • community resource center, gathering place
  • library as the community center
    • opportunities for multi-generational activities, programming
    • libraries are more than checking out books
  • expanded community service role for libraries
  • become a community center - be visible in the community, meeting room space, programming
  • library as the community center for arts and humanities
  • libraries as storehouse of literature, book discussion groups, etc
    • information is readily accessible from a variety of other places (Internet at home, etc)
    • provide social space, meeting place, promote cultural literacy
  • library as resource center, physicians' assist - need comprehensive information on how to maintain health
  • access point for governmental and legislative information at the local level
  • library as Internet provider
  • library (school or public) as a homework center
PROVIDE TRADITIONAL LIBRARY SERVICES
  • continue traditional services
  • all the things we do now, but do them better
  • more services for homeschooling - resources for students and parents, curriculum support materials
  • recreation, children's books, newspapers, magazines
  • programming for children
  • story hours
  • print materials
  • continue to promote books and reading
    • expand children's story hours to include more varied programming, perhaps homework centers
    • don't let technology replace reading and books
    • continue/expand literacy programs
    • libraries should be as popular as basketball for kids
  • keep the classics; don't discard the past
  • increased focus on children
  • promote reading at all ages
  • libraries should encourage reading
    • very young children (pre-literate)
    • adult literacy
    • mentoring for children (with adults)
    • family literacy

PROVIDE PATRON TRAINING
  • how to use Internet and traditional library services to best advantage (which to use when)
  • how to evaluate content or a service (Internet or print) for accuracy
  • knowing where to go to get information
    • re-emphasizes the role of the librarian
    • getting more complex, need more librarians
  • classes on how to use the library and electronic resources
    • better hands on user manuals (some want direct access, not mediated)
  • teach patrons how to effectively use the resources - traditional as well as electronic
  • books and electronic resources - users need help in deciding which is the best to use when
    • how to evaluate the value and accuracy of any given source
  • increase comfort of patrons with technology
  • educate public about how to access and use services - on-site instruction
  • instruction about information literacy - good vs bad information, how to verify information sources
  • training for patrons in how to use the library, access resources, etc
  • expanded training function
    • local libraries train users of all ages
    • SDSL train local library staff in how to train users - CE
    • mobile training unit

THROUGH COOPERATION WITH OTHER LIBRARIES
  • resource sharing (intrastate)
  • statewide library card
  • interlibrary loan and cooperation between libraries is important
    • non-traditional students (distance learners) need library support
  • more cooperation among libraries - share resources and staff

BY EXPANDING ACCESS
  • look beyond political boundaries - i.e. make school resources available to the community
  • schools need to share resources with the community
  • improved access to school libraries
    • public access and public able to check out school materials
    • open in summer, evening hours, Saturday morning
    • ILL from as well as to school libraries
  • more open access to all libraries
    • school libraries open in summer, or move materials to the public library
  • more access to quality materials and staff
    • rapid access to accurate information is increasingly critical in some situations (medical, etc)
  • collection development - consider what needs to be in the library vs what's accessible electronically or via ILL
  • up-to-date reference books
  • videos and audiotapes
  • more hours open for local libraries
    • libraries should be open when they are needed
    • extended campus - requires different/more hours
    • formal education support requires timely library service
  • more adequate hours - open when patrons need them
  • library open 24 hours per day

ACTIVELY MARKET LIBRARY SERVICES
  • marketing for users and non-users
    • staff be more proactive, get out into the community to market services
    • explain that the library is more than Internet
    • library services have value
  • marketing and promotion of library services so people know what libraries offer
  • kids need to come to the library to see what's available and experience it
  • librarians need to get the word out about what they do and have
  • more promotion to reach non-users
  • more marketing/promotion of library services
  • Friends of the Library, more community involvement - Boy Scouts selling FOL memberships
  • publicity, promotion, marketing
  • get visible on Internet - a major source [of information] in rural areas
  • advertize on TV and radio - literacy hour-long program, call-in program on public radio
  • use RDTN for statewide booktalks - needs to be used more
  • don't use language that encourages user fees
    • metaphors are important - what exactly are we trying to say?
    • don't use language that is over technical or full of acronyms
  • use radio and newspapers to get the word out - repeatedly
  • advertise the radio newspaper service
  • educate citizenry about what libraries are and what they can do
  • more education about services available, and follow-up to see if people are using them

ROLES FOR LIBRARIANS
  • help patrons find and evaluate information (pilot)
  • information technology specialist
  • curator of knowledge
  • library as information broker - traditional assumption that all items in the library have passed through a selection process (vetted) is no longer valid with Internet
    • teach patrons how to choose and judge validity and accuracy
    • librarian needs to play the same role with Internet
  • provide mediated services - help customers work more efficiently


QUESTION #2: What needs to happen for libraries to provide those services in an effective way to the people who want/need them?
EXPAND TRAINING
  • training for staff and patrons
    • use "each one teach one"
  • academic teacher education programs - teach concept of librarian as colleague
  • all libraries on SDLN - staff needs training on how to use materials in the library as well as SDLN
  • network of consultants for on-site training, help in keeping up with technology
    • librarians supporting librarians
    • SL expand written communications to librarians, more information in the newsletter
  • librarians need networking opportunities (i.e. workshops around the state)
  • training - CE delivered statewide (via RDTN)
  • education for library staff so they know where to look

INCREASE PLANNING
  • survey library non-users as well as users
  • policies on use and security (for electronic resources)
  • emulate success stories of other libraries - don't create something new if you can borrow from others' experience
  • libraries must plan - need statewide approach to getting all this accomplished
  • re-evaluate the library's target population in light of technology and other changes
    • will people with Internet access use libraries more, less, or differently?
    • what will libraries do more of, less of?
    • set priorities; libraries can't do everything for everyone
  • effective planning, set priorities based on needs
  • become a trend-setter in utilization of technology (not necessarily in buying new technology)
  • libraries must monitor changes in technology; with limited funds, must make good decisions on what to buy
  • don't make decisions in isolation
    • get community input
    • partner with others
    • better communication between libraries
  • Telecommunications Act opportunities - libraries need to ask for what they need, seek competitive bids for reserved lines, equipment, expertise
  • be ready to act, don't wait to react to opportunities
  • need a state information policy - what state-generated information will be available to whom, and how
  • set priorities
  • choices need to be made - resources aren't keeping pace with needs and demands
  • get involved in local economic development, customize services for the local community econ dev needs
  • ask "what local problems can your library help solve?"

INCREASE COOPERATION AMONG LIBRARIES
  • remove barriers to resource sharing (many libraries have some)
  • interstate cooperation is important in some parts of the state
  • library missions need to be broadened, get rid of provincialism among different types
    • focus on meeting needs, cooperate
    • concept of 1 library in the community with 3 different doors (for different types)
  • pool resources - staff, $$, materials
  • expand local funding by cooperating with other libraries
  • attitude of cooperation needs to permeate staff
  • hidden resources (libraries not on SDLN) need to be located and shared
  • SDLN must stay and grow - all libraries on the network with full membership
  • policies will need to change - local, state, and federal (i.e. circulation, sharing, etc)
  • long term cooperation among libraries, including cooperative funding (some libraries have too little income to go it alone)
  • create more networking opportunities
  • eliminate barriers between libraries; jurisdictional boundaries don't help the image the public has of libraries
  • statewide library card
  • educate school boards, librarians that resource sharing is a 2-way street - if you borrow, you also lend

DEMONSTRATE LEADERSHIP
  • State Library must be agent of leadership
    • coordinate training
    • educational opportunities for library training - CE, MLS, etc
    • mentorship
  • leadership needs to encourage cooperation and networking among libraries and librarians
  • school libraries need a clear leader
  • get staff to dream, get excited about opportunities

IMPROVE FACILITIES
  • more space, physical connectivity, ergonomic furniture
  • software upgrades/integration into current configuration
  • more hardware
EXPAND FUNDING / SUPPORT
  • truckloads of money
    • private
    • creative
    • charitable giving
  • must set priorities since funding is limited
  • funding for libraries
    • educate the public about library needs
    • state aid
    • dedicate a % of education funding for libraries
  • funding for SDLN
  • elementary libraries - need books, space, electronic resources
  • need $$$ to fund the services
  • funding needs to be handled in the same way as political boundaries - break those boundaries down
  • new and/or increased funding sources
  • get adequate funding so fees don't have to be charged - fees create haves and have-nots
  • expand local funding
  • aggregate purchasing power of libraries
  • work to identify overlap with other agencies in the community, tighten up, reduce duplication
  • consider users fees for ILL, children's programs, non-residents
  • more partnerships with businesses, other libraries, and organizations
  • develop state/local/private sector strategic alliances - may take time to produce results
  • expand private business partnerships, where business invests in the library - clubs and organizations can also support the library
  • cultivate partnerships with technology firms (be proactive)
  • find alternative to property tax for funding libraries - telecommunications tax ??
  • funding needs to grow to match needs
  • some libraries need funding in order to use training (training in Internet isn't very effective if the library doesn't have Internet access)
  • SDLN dial access shared membership between school and public libraries in the same town
  • find source for good used computers for donation to libraries
  • explore different means of connecting libraries to SDLN - new technologies may make cheaper connectivity
  • work with tribal economic development to get gaming $ for library services

INCREASE ADVOCACY
  • use library board as advocates
  • encourage citizens to be advocates
  • need the "public good" concept
  • expand citizen & librarian advocacy, use friends groups
  • include a "state of libraries" at opening session of Legislature
  • quit doing stupid things in front of governing bodies
    • educate librarians/boards on political savvy
    • present proposals for phased programs, with need documented and justified
    • build credibility with funding sources
  • librarians should stand up for themselves, ask for what they need, not wimp out
  • make noise, advocacy
    • let your story be heard
    • the library makes a difference in the community
    • funding will follow when the message is heard
  • library should be more involved in community decision-making; know what's going on in the community (esp. in economic development)
    • librarian should be seen at community meetings - demonstrate that the library wants to be involved
  • greater advocacy role in government policy-making
  • libraries need to demonstrate that information has value
    • add value to state information and charge for it (consider copyright issue)
  • preach the virtues of the book - technology won't kill the book
  • special day or lunch to bring local government officials into the library - to build relationships
  • citizen advisory committee
  • define what benefit will happen with $$ requested
  • get politically involved - elect commissioners and councilmen who support libraries
  • educate political office holders (local government)
  • library community needs to get politically involved

IMPROVE STAFFING
  • need a librarian in every school
  • librarians need to be networked, to make effective referrals, know where to find the information
  • librarians need time to learn to use resources and to serve patrons
  • more trained staff - new skills, enhanced skills
  • need staff to accomplish access
    • more consultants to train staff in technology
    • utilize existing agencies (TIE, higher ed)
    • equalize access to training across the state
    • good access for patrons will free up some staff time
  • need for technology staff at local and state level to support library systems
  • train more volunteers to assist library staff, not replace
    • use people more effectively - those with an active role in the library will have an investment
  • volunteers to keep the library open more, read to kids, etc
  • volunteers are necessary - help with children's services, reach senior citizens, literacy
  • volunteers to help with educating the public - each on teach one


QUESTION #3: What would be the best use of federal funds?
N/3 priorities for use of federal funds:
  • 8 - SDLN - all libraries as full members
  • 2 - all libraries have Internet access
  • 2 - partnering, support cooperation among libraries and agencies
  • 2 - training, CE for end user and staff
  • 2 - marketing
  • 0 - equity of access (include specialty schools and libraries, fill in the gaps in the infrastructure)

N/3 priorities for use of federal funds:
  • 9 - training library trustees and staff (continue training institute), network of consultants
  • 4 - grants for 1-time cost items (capital expenditures, wiring, training, new construction, maintenance & repair)
  • 4 - big, centralized projects that should be centralized on a state level, are more than a library can do individually
  • 3 - ADA adaptations, making buildings and services accessible
  • 2 - grants to libraries that get community input, involve outreach
  • 2 - incentive/challenge grants, seed money for projects
  • 0 - grants for ongoing costs
  • 0 - statewide library card
  • 0 - make video library more accessible (no fee, add to collection)
  • 0 - support for communities to assess their needs

N/3 priorities for use of federal funds:
  • 8 - level the playing field (help libraries get on equal footing)
    • challenge grants
    • state aid for statewide borrowers card
    • net lender reimbursement
    • shared responsibility of state, federal, and citizens
    • incentive money
  • 5 - SDLN upgrade
  • 4 - traditional grants (as funded under LSCA)
    • capital expenditures
    • cooperative projects
  • 1 - training (1-2 day workshops for those who can't get to the Institute)
  • 0 - seed money for projects (local responsibility to continue)
  • 0 - library staff mentoring program
N/3 priorities for use of federal funds:
  • 11 - small libraries join SDLN and add holdings
    • retro projects
    • grants (pay all or part of costs)
    • training in the value of doing the project
    • includes connecting libraries with the Wiring the Schools project, etc
  • 3 - subsidize resource sharing
    • expand courier service
  • 2 - Tribal college collections
  • 2 - start new libraries where needed
  • 2 - programming
    • local, traveling shows
  • 0 - national library network
  • 0 - collection development
  • 0 - supplement salaries
  • 0 - start new libraries where needed
  • 0 - continuing education

N/3 priorities for use of federal funds:
  • 6 - access
    • equalize across the state
    • SDLN
    • build infrastructure to bring in small libraries
    • networking, including wiring (wiring the schools should expand to public libraries)
  • 1 - staffing
    • additional staff
    • training for staff
    • volunteer services, including training
  • 0 - effective planning - guided by state, involving all libraries
  • 0 - courier service - expand
There was agreement that training is an important part of all activities. The difference between training and CE was noted.

OTHER FUNDING DISCUSSION
Funding priorities - process suggestions (grants to libraries that get community input) are mixed with fundable projects

Big brother doesn't always know best - fund locally initiated projects rather than top down projects

Some services might be lost in the re-focusing of priorities from LSCA to LSTA

Grants should be tied to local MOE

need strong commitment from local government to maintain funding and not replace it with federal $

Use federal $$ for SDLN support

support for smaller libraries to join (or maintain membership)

expand services/content on network

more useful to more people

Equipment acquisition appropriate for federal funds



OTHER COMMENTS
PROGRAMS AND SERVICES
  • statewide reading club (inspired by Oprah)
  • 1/2 hour program each month with book reviews of SD books, Lewis and Clark, etc
  • video transmission on demand (1 video transmitted to all schools simultaneously to make it more accessible)
  • SDLN should migrate to SDNetwork (not just libraries)
    • include many other databases
    • state documents
    • city/county rules
    • value of the computer is what it's connected to
  • music in libraries - listening rooms, music collections, performances
OTHER
  • discussion shows that large libraries are interested in helping the smaller libraries grow
  • technology itself doesn't do anything - people do things
  • technology offers new and expanded services, doesn't save money
  • change is not bad
  • don't forget special libraries
  • focus on where you want to go ($ isn't always the problem)
  • need more: funding, planning, vision, access
  • library roles are changing and expanding
  • Internet has crossed political boundaries
  • acknowledge we're a rural state




Building Towards 2002 -- Attachment A -- Goal 1 -- Goal 2 -- Goal 3