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September 2014, Volume 6, Issue 7

Continuing Education Alert


Check Your Calendars!!

Library Card Sign-up Month
September 2014

ALSC National Institute
September 18-20, 2014

Banned Books Week
September 21-27, 2014

Banned Websites Awareness Day
September 24, 2014

South Dakota Festival of Books
September 26-28, 2014

SDLA Annual Conference
October 1-3, 2014

SDLA Legislative Day
January 22, 2014


Featured e-Resources of the Month
Welcome, TumbleBookLibrary!


why didn't i think of that?

 

New use for old supplies

shelf markers at dakota christian school

Lois Van Dusseldorp at Dakota Christian School found new uses for old magazine file boxes. She attached them to the back of posters to make stand-up displays, and she labeled them with Dewey Decimals numbers and subjects to serve as shelf markers.

flyer stands at dakota christian school

 

How to use social media to the max

By Wynne Nafus Sayer, Information Officer

social media personMany libraries in South Dakota are implementing social media tools like Facebook and Twitter. Social media outlets are not just for idle time or entertainment anymore. Right now, 85% of American adults are considered "digital citizens" meaning that they use the Internet regularly in the form of creating blogs and/or using social networks.

How smart are your tweets?
http://time.com/2958650/twitter-reading-level/

Generally, most tweets require no more than a fourth grade education to comprehend. Of course the 140 character limit is a factor, but the real key is simplicity. Keep your social media posts short, sweet, and entertaining.

Do you know your stats?

It is important to check these on a timely basis. This is one of the best tools you can use to know how far you are reaching and what your audience likes from you. These also give you an insight on when and how your audience is most engaged with you.

You can also use google analytics to track how social media sites influence the traffic to your own website.

Do you have a social media strategy?

Remember that the key is not the number of fans or likes or followers you may have. A successful social media strategy is when you are able to consistently engage and interact with your target audience.

According to Shayna Englin, teacher of public relations and corporate communications at Georgetown, "being strategic means communicating the best message, through the right channels, measured against well-considered organizational and communications-specific goals. It's the difference between doing communications stuff, and doing the right communications stuff."

Use tools like Hootsuite or Buffer to schedule out your posts to more than one network at a time. More features like AutoScheduling allows the tool to automatically spread out your posts over the duration of the day rather than all at once.

Resources:

These days we cannot ignore the power of social media. Want proof? I have three words for you:
"Ice Bucket Challenge."

 

 

 

 

Corsica, social media

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The Cornerstone monthly e-newsletter is created by the South Dakota State Library. For more information on how to be a part of this newsletter, please contact us via e-mail with your questions and ideas.